For as long as we can remember, the office has never been ‘cool’.
Luxury residential content has attracted a huge following online and in mainstream media, but it’s never happened for workplaces. The workplace sector is filled with exceptionally talented designers and boundless creativity at its core.
But the way offices are traditionally showcased doesn’t show them off in their best light – static imagery, complicated messaging, and lacking dynamism. Not only did this make offices appear dull, it meant companies were seeing a lot of the same looking workplaces with limited opportunities to be inspired. Something had to change and that was the beginning of WRKPLC.